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Tag Digital has run hundreds of thousands of paid media campaigns across over forty countries ...but all with very similar objectives - drive more registrations, drive more exhibitor leads or delegate ticket sales.
We have collated all of this data to create a one of a kind data set to be used for benchmarking and determining “what’s good” in various sectors, countries and for various objectives.
Our organisers often ask 'what is a good number of conversions?' 'What is a good cost per acquisition (CPA)?' Event organisers are also often keen to learn about eccentricities within various geographical locations. Everyone always wants to know “what do good results look like?”
This report offers event organisers insight into those common questions and to showcase the data that is most interesting for the industry.